SEO best practices also apply to local search engine optimization, as Google also considers a site’s position in organic search results when determining the local ranking. All this information is stored in his index. Once a keyword is entered into a search field, search engines search for pages in their index that most closely match. These pages are assigned a score based on an algorithm that consists of hundreds of different ranking signals. SERP tracking and analytics For SEO professionals, STAT helps you stay competitive and agile with new insights.

This is the ultimate guide to indexing SEO.

What is SEO indexing?

Once these pages are indexed, Google can decide whether to display them in search results based on the information it has about them and their content. Without this data, it’s impossible to base SEO and content marketing decisions on users’ actual behavior. Google Chrome allows you to instantly see the most important SEO metrics for any site or search result as you browse the web. This phase is called indexing and involves processing and analyzing the text content, as well as key content tags and attributes, such as elements and alt attributes, images, videos, and more.

Bartosz Góralewicz wrote in his Rendering SEO Manifesto about rendering SEO and all the dangers that come with unoptimized JavaScript and rendering process.

Is indexing important for SEO

If you haven’t optimized your site correctly, important pages may not be indexed or you may see elements of your site that you don’t want to be found in SERPs. Until now, search engines have used desktop crawlers as their primary means of gathering information for their index. This could be the case for you, especially if you’ve covered your basics, made sure the page doesn’t have a “noindex” tag, has a clear linking strategy, and is easily linked to other pages on your site. This means that the primary information for the Google index comes from crawling the mobile versions of websites, with the desktop index set as an adjustment.